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Website Promotion Collection Of Articles & Topics

Semantic Search And Why It Is Important

April 9th, 2018

Have you been reading the Google tea leaves in an attempt to determine how Hummingbird affects your online marketing efforts? A good place to start is with semantic search, the most important concept in the Google algorithm update. Understanding the importance behind it allows you to re-evaluate your current content strategy, modify your existing best practices and gain

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Does AdWords Work For Small Business?

March 5th, 2018

Google AdWords is a service that allows businesses of all sizes to advertise their products and services as adverts that are shown in the search results. Pages that are returned to a searcher looking for products or services related to your business. Does Google AdWords work for small business? Yes, If related or specific to

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How Much Do Bing Ads Cost: Bing Ads Cost Per Click

March 3rd, 2018

Bing Ads is usually and often cheaper than AdWords to bid on keywords so this can be attractive to advertisers with a restrictive budget in mind. Do Bing Ads Work? Yes, Bing Ads do work and very well depending on your target audience you might find a lot of your potential customers prefer to use

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A London SEO Expert Success Story You’ll Never Believe

March 1st, 2018

  Richard Marriott wasn’t an expert at SEO when he started. In fact, he was a self-proclaimed newbie. Yet, with just one incredible piece of content, he became a top London SEO expert overnight. That one piece of content now ranks at the top of Google for its keyword, ahead of established websites and experts.

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Easy Steps With A Google AdWords Optimisation Checklist Made Simple

February 16th, 2018

  Google Adwords is one PPC advertising technique that has to be carried out carefully. You can get everything right, but if you’re not particularly careful with the way you set up your Adwords campaigns, then nothing else will matter. The difference between making a lot of money and losing a lot of it lies

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Quality Score: What is It?

February 8th, 2018

Quality Score is the rating that is given to the quality and relevance of your company’s keywords. If you want to get SEO, pay-per-click or start making money online, you really need to pay attention to Quality Score and what it could mean for your business. There is certainly a lot to learn about Google

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Is Your Google AdWords Safe From Click Fraud?

February 3rd, 2018

When Google AdWords was launched in October 2000, it’s safe to say that it changed online marketing forever. Now sixteen years later it is an integral part of many companies marketing activities. However, just as businesses are enjoying the benefits of using AdWords’ pay per click service, there are certain individuals and organisations out there

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How To Set Up Google Shopping In AdWords

January 7th, 2018

Google is the world’s leading search engine. With over 40,000 search queries performed every minute, there’s no shortage of exposure if you’re able to get your business, website or details onto the search giant. There are already plenty of Google-related SEO services to use such as Google+ Local and AdWords to help increase visibility for

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What Is Google+ Local?

January 6th, 2018

Google+ local used to be known as Google places, so you may have heard of it or read about it in the past. This is a free platform that Google provides, and has two main purposes for users. It can help business owners to increase their visibility online, as well as help people find and

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The Most Hilarious Complaints We’ve Heard About PPC Services

January 5th, 2018

We’ve worked in PPC services for a long time. Pay per click is something that we pride ourselves on, and we get excellent results. That’s because we know exactly how to write killer advert copy. We know how to target the right people, and how to make sure they convert. But, during our time, we’ve

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AdWords Consultant Shares 13 Tips To Improve ROI

January 4th, 2018

The tactics you use in your online marketing strategy may shift depending on what goal you want to reach. When it comes to using AdWords, however, only one thing should matter about all else. That is, of course, your ROI. If you’re spending any money on SEO services or pay-per-click advertising services of any kind, then

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